ALLIE WHITLOW

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Allie's passion for makeup began at 5 years old, while observing her mother transform herself into the day's chosen glamorous look. The ease of the movements her hands would make with the brushes and the flow of the process was a work of art. Creative by nature and eager to learn, Allie studied various forms of artistic expression, and then incorporated that knowledge of bone/sculptural structure, lighting, color theory, layers, texture, and brush application techniques into her makeup application process.

After graduating from the University of Arizona with a Bachelor's degree in business marketing, Allie juggled a full-time corporate career in finance while providing professional makeup services on the side. In 2015, Allie decided to pursue her career in the beauty industry full-time. Her work has been featured in television, social media, and industry publications such as Modern Luxury.